PROFESSIONAL EXPERIENCE
Elevate My Brand | Los Angeles, CA                                                               
Senior Account Manager                                                     
Manage day-to-day client relationships across CPG, retail, F&B, fitness, tech, healthcare, non-profit, and B2B, from startup, to SME, to blue chip brands. Serve as a strategic lead on integrated digital and experiential marketing initiatives spanning paid and organic social, search advertising, email marketing, website development, and partnership-driven events. Deliver performance reporting tied to KPIs, including CPC, engagement, traffic, and conversion growth. Support agency growth through lead generation across social media, PR, podcast, and web.

• Revitalized an inherited, underperforming account by restructuring strategy, rebranding client website, improving site health 12% and organic keywords 120%, resulting in contract renewal and upsell.

• Executed data-driven campaigns achieving $0.12 CPC, 17,892% engagement growth, 417% follower growth in 30 days, 246% lift in conversions, and 70% increase in traffic.

• Concepted and produced a community-driven activation, increasing on-site traffic 30% and driving a 50% boost in space rentals through multi-channel content repurposing.

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iPS Logistics | Remote                                                             
Marketing and Operations Manager 
Lead website rebrand and SEO optimization initiatives, including logo redesign, content development, and visual identity enhancements. Supported UX/UI testing, internal marketing, project management, and staff training while partnering with development teams to launch new digital products. 

• Redesigned and optimized company website, rewriting copy, metadata, and visual assets which drove 60% increase in site traffic and 40% growth in inbound leads.

• Led UX/UI development and testing for new WMS application, successfully launching platform and achieving 100% client adoption and satisfaction.
   

Beverly Hills Sports Council | Los Angeles, CA
Athlete Marketing Intern
Conducted national brand research and outreach to secure partnership opportunities for professional athletes. Produced data-driven pitch decks leveraging storytelling, performance analytics, and audience insights to support sponsorship acquisition for MLB and MiLB athletes. 

• Managed athlete social media accounts, ensuring contract requirements were met. 

• Oversaw brand activation posts including Adley Rutschman's partnership with Purple and Miguel Rojas' partnership with Netflix. 
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